Types of E-Marketplaces From storefronts to portals Electronic Storefronts storefront A single company' s Web site where products or services are sold Most common mechanisms are a(n) electronIc catalog search engine electronic cart e-auction facilities payment gateway Electronic Commerce Prentice Hall 2006Electronic Commerce Prentice Hall © 2006 10 Types of E-Marketplaces: From Storefronts to Portals • Electronic Storefronts storefront A single company’s Web site where products or services are sold • Most common mechanisms are a(n): – electronic catalog – search engine – electronic cart – e-auction facilities – payment gateway