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Lead in Could you explain the following cases in marketing New apple products are initially sold in exclusive Apple stores and online The porsche(保时捷)914, due to its low entry-evel price, was known as thepoor man s porsche and was a failure in the market Burberry(巴宝莉) coats are not sold at discount stores Credit-card companies often offer promotional gifts to college students in order to induce them to get their first cardLead in Could you explain the following cases in marketing: • New Apple products are initially sold in exclusive Apple stores and online. • The Porsche (保时捷) 914, due to its low entry-level price, was known as the “poor man’s Porsche,” and was a failure in the market. • Burberry (巴宝莉) coats are not sold at discount stores. • Credit-card companies often offer promotional gifts to college students in order to induce them to get their first card
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