Goals of SCM Reduce Cost,Improve Service Because of not managing inventory successfully In 1994,"IBM continues to struggle with shortages in their ThinkPad line."(WSJ,Oct 7,1994) In 1993,"Liz Claiborne said its unexpected earning decline is the consequence of higher-than- anticipated excess inventory."(WSJ,July 15,1993) In 1993,"Dell Computers predicts a loss;Stock plunges.Dell acknowledged that the company was sharply off in its forecast of demand,resulting in inventory write downs."(WSJ,August 1993)Goals of SCM Reduce Cost, Improve Service „ Because of not managing inventory successfully „ In 1994, “IBM continues to struggle with shortages in their ThinkPad line.”(WSJ, Oct 7, 1994) „ In 1993, “Liz Claiborne said its unexpected earning decline is the consequence of higher-than￾anticipated excess inventory.” (WSJ, July 15, 1993) „ In 1993, “Dell Computers predicts a loss; Stock plunges. Dell acknowledged that the company was sharply off in its forecast of demand, resulting in inventory write downs.” (WSJ, August 1993)