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Advantages and disadvantages of sole distribution a Advantages: Exclusive sales helps to arouse the enthusiasm of exclusive distributor, use the distributor's marketing Channel, and consolidate and expand the market Exclusive sales can effectively reduce multi-channel's self competition Exclusive sales help to organize production and supply in a planned way. Disadvantages: The exclusive distributor may take advantage of its monopoly position to manipulate market. The exclusive distributor may still sale the goods of other export enterprises and not sale the appointed goods attentivelyAdvantages and disadvantages of sole distribution ◼ Advantages: ◼ Exclusive sales helps to arouse the enthusiasm of exclusive distributor, use the distributor's marketing. Channel, and consolidate and expand the market ◼ Exclusive sales can effectively reduce multi-channel’s self competition ◼ Exclusive sales help to organize production and supply in a planned way. ◼ Disadvantages: ◼ The exclusive distributor may take advantage of its monopoly position to manipulate market. ◼ The exclusive distributor may still sale the goods of other export enterprises and not sale the appointed goods attentively
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