Questions I. What are included in marketing as the management of the 4P's? 2. What is the central concern of logistics management? 3. Discuss the factors contributing more than anything else to the growing importance of customer service as a competitive weapon. 4. In your opinion, how to understand the importance of managing the marketing and logistics interface on an integrated basis1. What are included in marketing as the management of the '4P's'? 2. What is the central concern of logistics management? 3. Discuss the factors contributing more than anything else to the growing importance of customer service as a competitive weapon. 4. In your opinion, how to understand the importance of managing the marketing and logistics interface on an integrated basis. Questions