If you've answered yes”to any of these questions,welcome to our group! You're holding a handbook for visionaries,game changers,and challengers striving to defy outmoded business models and design tomorrow's enterprises. It's a book for the business model generation.If you’ve answered “yes” to any of these questions, welcome to our group! You’re holding a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow’s enterprises. It’s a book for the business model generation. bmgen_final.indd 3 6/15/10 5:31 PM