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Some of our preferences are clearly psychological.Dark blue is the color of the night sky and therefore associated with placidity (and calm.In general,blue is a calming and cooling color.It is relaxing for the eyes and cheering for the mind. Yellow is a day color with the associations of energy and incentive.For a primitive man, activities during the day meant hunting and attacking,in which he often saw red-the color of blood and rage,and the heart that came with effort.So it was natural that green,the complementary color to red,should be associated with passive defense and self-preservation. Experiments have shown that colors,partly because of their psychological associations, also have a direct physiological effect.Pink,if not overused,has a calming effect.It is believed that an angry person will quiet down when he is shut in a pink room for a few minutes.People exposed to bright red show an increase in respiration rate,heartbeat and blood pressure.Similar exposure to pure blue has exactly the opposite effect.It is a calming color.Because of its exciting connotations ()red is chosen as a signal for danger, that's why most of the warning signs are designed in red.But closer analysis shows that a vivid yellow can produce a more basic state of alertness and alarm,so fire engines and ambulances in some advanced communities are now rushing around in bright yellow colors that stop the traffic dead. Read Passage 3 and decide whether the following statements are True or False.Write T for True and F for False against the number of each of the statements on your Answer Sheet. 21.Even the blind people can feel the differences between colors. 22.Research shows that sugar sells best in green wrappings. 23.The blue food is considered tasty and delicious. 24.Yellow is relaxing for the eyes and cheering for the mind. 25.Blue is the complementary color to red and is associated with placidity. 26.An angry man will become even more angry if shut in a red room. 27.The phrase "respiration rate"in Paragraph 5 means "breathing rate". 28.For primitive men,red has connotations of surprise. 29.Bright yellow can produce a more basic state of precaution and alarm. 30.Colors have direct psychological effects on people due to their psychological associations. 940Some of our preferences are clearly psychological. Dark blue is the color of the night sky and therefore associated with placidity (平静) and calm. In general , blue is a calming and cooling color. It is relaxing for the eyes and cheering for the mind. Yellow is a day color with the associations of energy and incentive. For a primitive man , activities during the day meant hunting and attacking , in which he often saw red - the color of blood and rage , and the heart that came with effort. So it was natural that green , the complementary color to red , should be associated with passive defense and self-preservation. Experiments have shown that colors, partly because of their psychological associations, also have a direct physiological effect. Pink , if not overused , has a calming effect. It is believed that an angry person will quiet down when he is shut in a pink room for a few minutes. People exposed to bright red show an increase in respiration rate , heartbeat and blood pressure. Similar exposure to pure blue has exactly the opposite effect. It is a calming color. Because of its exciting connotations (内涵), red is chosen as a signal for danger, that's why most of the warning signs are designed in red. But closer analysis shows that a vivid yellow can produce a more basic state of alertness and alarm , so fire engines and ambulances in some advanced communities are now rushing around in bright yellow colors that stop the traffic dead. Read Passage 3 and decide whether the following statements are True or False. Write T for True and F for False against the number of each of the statements on your Answer Sheet. 21. Even the blind people can feel the differences between colors. 22. Research shows that sugar sells best in green wrappings. 23. The blue food is considered tasty and delicious. 24. Yellow is relaxing for the eyes and cheering for the mind. 25. Bl ue is the complementary color to red and is associated with placidity. 26. An angry man will become even more angry if shut in a red room. 27. The phrase "respiration rate" in Paragraph 5 means "breathing rate". 28. For primitive men , red has connotations of surprise. 29. Brigh~ yellow can produce a more basic state of precaution and alarm. 30. Colors have direct psychological effects on people due to their psychological assoclatlOns. 940
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