Contemporary Theories Of Motivation (cont. Goal-Setting Theory intention to work toward a goal is a major source of job motivation 一 specific goals increase performance difficult goal,when accepted,results in higher performance than does an easy goal specific hard goals produce a higher level of output than does the generalized goal of"do your best' -participation in goal setting is useful reduces resistance to accepting difficult goals increases goal acceptance ©Prentice Hall,2002 16-16 Contemporary Theories Of Motivation (cont.) Goal-Setting Theory – intention to work toward a goal is a major source of job motivation – specific goals increase performance • difficult goal, when accepted, results in higher performance than does an easy goal • specific hard goals produce a higher level of output than does the generalized goal of “do your best” – participation in goal setting is useful • reduces resistance to accepting difficult goals • increases goal acceptance © Prentice Hall, 2002 16-16