EXample of Differentiated Strategy Marketing Mix1/Utilitaria Custome Marketing Trend Mix 2 Casual LEVIS Marketing Price Mix 3 shopper Marketing Mix 4 lainstrea — Marketing Tradition Mix 5 alistUtilitarian Customer Trendy￾Casual Price shopper Mainstream Tradition￾alist LEVI’s Marketing Mix 1 Marketing Mix 2 Marketing Mix 3 Marketing Mix 4 Marketing Mix 5 Example of Differentiated Strategy 12