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溢 制卧爱分货易+学 英汉商务翻译 第十三章 思考题: 1、如何理解逻辑与篇章之间的关系? 2、衔接的作用是什么?试列举篇章翻译中的具体衔接方法。 3、试论重建译文篇章的连贯性。 段禁练习: 1."It's like a labyrinth,"says economist Orlando Ferreres,who likens his nation's plight to the complex,bizarre fantasy worlds created by Argentina's most famous writer,Jorge Luis Borges. 2.In another country,Guillermo Perez,who will soon graduate from an elite university with an economics degree,could probably look forward to a bright future-a career in finance, perhaps a job with a UN multinational.But it is Argentina,so Perez,24,isn't home publishing his resume.Instead,he's in downtown Buenos Aires on New Year's Day,clutching a banner emblazoned with the hammer and sickle.Surrounding him are fellow protesters holding wooden sticks,metal pipes,and assorted projectiles.They're preparing to rumble with supporters of the ruling Peronist party. 3.Wal-Mart in 2003 is,in short,a lot like America in 2003:a sole superpower with a down-home twang.As with Uncle Sam,everyone's position in the world will largely be defined in relation to Mr.Sam.Is your company a"strategic competitor"like China or a"partner"like Britain?Is it a client state like Israel or a supplier to the opposition like Yemen?Is it France,benefiting from the superpower's reach while complaining the whole time?Or is it...well,a Target? You can admire the superpower or resent it or-most likely-both.Bust you can't ignore it. 4.Most big companies face similar challenges right now,but as one of the nation's ubiquitous players in financial services,Amex is likely to face it sooner than later.Because expenses like travel and entertainment are typically the first to go in a slowdown.Amex may well be the proverbial canary in the coal mine. 5.In order to reach only those areas of the country where Magic Mountain teas were sold,the company would have to use such geographically selective media as spot television,spot radio, newspapers,or regional editions of magazines.The company also wanted a high-frequency medium,thus eliminating magazines from consideration.This preference also made spot radio a more attractive medium than spot television,since the lower costs of radio would allow Magic Mountain to run a greater number of commercials. 篇章练司一 The Chief Freaked-Out Officer Ed Moneypenny,the 60-year-old chief financial officer of 7-Eleven,shares something important with Enron's Andy Fastow,Tyco's Mark Swartz,and WorldCom's Scott Sullivan-a job title.That, Moneypenny insists,is where the similarities end.Nevertheless,for the past year Moneypenny (could a CFO be any more aptly named?)has had to constantly reassure people-7-Eleven's board, its shareholders,the friends and neighbors whom he meets at cocktail parties,and even his three grown sons-that most CFOs are honest operators,and that unlike Fastow,Swartz,and Sullivan, he won't be led away in handcuffs. 第1页共3页英汉商务翻译 第十三章 思考题: 1、 如何理解逻辑与篇章之间的关系? 2、 衔接的作用是什么?试列举篇章翻译中的具体衔接方法。 3、 试论重建译文篇章的连贯性。 段落练习: 1. “It’s like a labyrinth,” says economist Orlando Ferreres, who likens his nation’s plight to the complex, bizarre fantasy worlds created by Argentina’s most famous writer, Jorge Luis Borges. 2. In another country, Guillermo Perez, who will soon graduate from an elite university with an economics degree, could probably look forward to a bright future – a career in finance, perhaps a job with a UN multinational. But it is Argentina, so Perez, 24, isn’t home publishing his resume. Instead, he’s in downtown Buenos Aires on New Year’s Day, clutching a banner emblazoned with the hammer and sickle. Surrounding him are fellow protesters holding wooden sticks, metal pipes, and assorted projectiles. They’re preparing to rumble with supporters of the ruling Peronist party. 3. Wal-Mart in 2003 is, in short, a lot like America in 2003:a sole superpower with a down-home twang. As with Uncle Sam, everyone’s position in the world will largely be defined in relation to Mr. Sam. Is your company a “strategic competitor” like China or a “partner” like Britain? Is it a client state like Israel or a supplier to the opposition like Yemen? Is it France, benefiting from the superpower’s reach while complaining the whole time? Or is it … well, a Target? You can admire the superpower or resent it or – most likely – both. Bust you can’t ignore it. 4. Most big companies face similar challenges right now, but as one of the nation’s ubiquitous players in financial services, Amex is likely to face it sooner than later. Because expenses like travel and entertainment are typically the first to go in a slowdown, Amex may well be the proverbial canary in the coal mine. 5. In order to reach only those areas of the country where Magic Mountain teas were sold, the company would have to use such geographically selective media as spot television, spot radio, newspapers, or regional editions of magazines. The company also wanted a high-frequency medium, thus eliminating magazines from consideration. This preference also made spot radio a more attractive medium than spot television, since the lower costs of radio would allow Magic Mountain to run a greater number of commercials. 篇章练习一 The Chief Freaked-Out Officer Ed Moneypenny, the 60-year-old chief financial officer of 7-Eleven, shares something important with Enron’s Andy Fastow, Tyco’s Mark Swartz, and WorldCom’s Scott Sullivan – a job title. That, Moneypenny insists, is where the similarities end. Nevertheless, for the past year Moneypenny (could a CFO be any more aptly named?) has had to constantly reassure people – 7-Eleven’s board, its shareholders, the friends and neighbors whom he meets at cocktail parties, and even his three grown sons – that most CFOs are honest operators, and that unlike Fastow, Swartz, and Sullivan, he won’t be led away in handcuffs. 第 1 页 共 3 页
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