CHAPTER An Overview of business Intelligence, Analytics and data science Learning objectives for Chapter 1 Understand today' s turbulent business environment and describe how organizations vive and even excel in such an environment(solving problems and exploiting opportunities) Understand the need for computerized support of managerial decision making Recognize the evolution of such computerized support to the current state analytics/data science Describe the business intelligence(BI)methodology and concepts Understand the various types of analytics, and see selected applications Understand the analytics ecosystem to identify various key players and career opportunitie CHAPTER OVERVIEW The business environment(climate)is constantly changing, and it is becoming force them to respond quickly to changing conditions and to be innovative in the war o more and more complex Organizations, both private and public, are under pressures they operate. Such activities require organizations to be agile and to make frequent and quick strategic, tactical, and operational decisions, some of which are very complex Making such decisions may require considerable amounts of relevant data, information, Copyright C2018 Pearson Education, Inc.1 Copyright © 2018Pearson Education, Inc. An Overview of Business Intelligence, Analytics, and Data Science Learning Objectives for Chapter 1 ▪ Understand today’s turbulent business environment and describe how organizations survive and even excel in such an environment (solving problems and exploiting opportunities) ▪ Understand the need for computerized support of managerial decision making ▪ Recognize the evolution of such computerized support to the current state— analytics/data science ▪ Describe the business intelligence (BI) methodology and concepts ▪ Understand the various types of analytics, and see selected applications ▪ Understand the analytics ecosystem to identify various key players and career opportunities CHAPTER OVERVIEW The business environment (climate) is constantly changing, and it is becoming more and more complex. Organizations, both private and public, are under pressures that force them to respond quickly to changing conditions and to be innovative in the way they operate. Such activities require organizations to be agile and to make frequent and quick strategic, tactical, and operational decisions, some of which are very complex. Making such decisions may require considerable amounts of relevant data, information, CHAPTER 1 1