(2) company culture 1.What is the corporate cul ture? Broad refers to the sum of corporate materia cul ture. behavioral culture spiritual cul ture and institutional culture: Nar row sense: refers to the corporate i deo logy with corporate values as the core(2) company culture 1. What is the corporate culture? Broad: refers to the sum of corporate material culture,behavioral culture, spiritual culture and institutional culture; Narrow sense: refers to the corporate ideology with corporate values as the core