5Ps of marketing ● Product: For example: The category of product concerns the guality of the product, the materials chosen, and every physical aspect of the product, such as the colour, size, scent and taste It also concerns the packaging of the product, the design and manufacturing, and any research and development5Ps of marketing • Product: • For example: The category of product concerns the quality of the product, the materials chosen, and every physical aspect of the product, such as the colour, size, scent, and taste. • It also concerns the packaging of the product, the design and manufacturing, and any research and development