How Can a Design Process be Structured? Divergence Transition Convergence Definition Generate solution Select most likely Select final design Prototyping concepts concept candidates Analysis Find the right problem to solve Brainstorming Pugh charts -Detailed configuration Build a working prototype -Checklists QFD Optimization .Rapid prototyping methods What problem is most -Synectics -DFX important? Manufacturing planning Is there a deeper root cause? -Morphological analysis Rough prototyping -Rough prototyping -What are the problem Brainwriting (sketch models) User feedback characteristics？ Wishful thinking Rough analysis -Testing -What are characteristics of a ldea triggers User feedback(update good solution? -Functional decomposition problem definition) What are the constraints? -Analogies QFD (ODE,2001) Shanghai Jiao Tong University 4Shanghai Jiao Tong University 4 How Can a Design Process be Structured? (ODE, 2001)