Uncertainty and insurance An unforeseen broken leg or heart attack can suddenly create demand for expensive health care services. Because most people are risk averse,health- related uncertainty motivates individuals to demand health insurance. This in turn creates problems that arise in insurance markets:adverse selection and moral hazard. These two phenomena are what make health policy really difficult(and really interesting). Bhattacharya,Hyde and Tu-HealthEconomics Bhattacharya, Hyde and Tu – Health Economics Uncertainty and insurance An unforeseen broken leg or heart attack can suddenly create demand for expensive health care services. Because most people are risk averse, healthrelated uncertainty motivates individuals to demand health insurance. This in turn creates problems that arise in insurance markets: adverse selection and moral hazard. These two phenomena are what make health policy really difficult (and really interesting)