James A.O'Brien Introduction to Information Systems Eleventh Edition 3 Chapter Objectives Identify and give examples of several key factors and Web store requirements needed to succeed in e-commerce. Identify and explain the business value of several types of e-commerce marketplaces. Discuss the benefit trade-offs of several e- commerce clicks and bricks alternatives. James A. O’Brien Introduction to Information Systems Eleventh Edition 3 Chapter Objectives • Identify and give examples of several key factors and Web store requirements needed to succeed in e-commerce. • Identify and explain the business value of several types of e-commerce marketplaces. • Discuss the benefit trade-offs of several e￾commerce clicks and bricks alternatives