Why Justify EC Investments? How Can They Be Justified? Justification may not be necessary when The value of the investment is relatively small for the organization The relevant data are not available, inaccurate. or too volatile The EC project is mandated--it must be done regardless of the costs and benefits involved Electronic Commerc Prentice Hall 2006Electronic Commerce Prentice Hall © 2006 10 Why Justify EC Investments? How Can They Be Justified? • Justification may not be necessary when: – The value of the investment is relatively small for the organization – The relevant data are not available, inaccurate, or too volatile – The EC project is mandated—it must be done regardless of the costs and benefits involved