Teams Levi's:A Poor Fit? Throughout the 1990s an increasing number of organizations moved to team-based organizational structures where work is organized and assigned I to groups rather t than individuals.One of the first companies to start this trend was Chrysler,which used "cross-functional platform teams"to cut production time cycles and improve quality and customer satisfaction. Having members of these units swork together simultaneously rather than sequentially smoothed coordination patterns and spawned creativity. ©2004 by UIBE Liu yuxin 3-5© 2004 by UIBE Liu yuxin 3-5 Teams & Levi’s: A Poor Fit? ƒ Throughout the 1990s an increasing number of organizations moved to team-based organizational structures where work is organized and assigned to groups rather than individuals. One of the first companies to start this trend was Chrysler, which used "cross-functional platform teams" to cut production time cycles and improve quality and customer satisfaction. Having members of these units work together simultaneously rather than sequentially smoothed coordination patterns and spawned creativity