acquaintances within the target audience age group Distributors were told to hand out the survey and to allow respondents to fill out the questionnaire at their desire. The total number of target audience members surveyed was 100. There was a 100% response rate. Each question on a returned survey was verified to be answered completely and correctly, but respondents were not contacted to confirm that they had filled out the survey. The statistical methods used to analyze the data were obtained through the SPSS Statistical Analysis Computer Program. Through the program, frequency and cross tabulation data was generated reflecting the results of the survey. Results Consumer Behavior Carryout Frequency: Most respondents(42%)answered that they got food to carryout "1-2 times a week. "The second most frequent response was answered by 23% of respondents who said they got food to carryout 3 or more times a week. "In general, this question indicates that 65% of respondents get carryout at least once a wcck and 34% of respondents get carryout at least once a month Frequency of Carry Out How often do you get food to cary out? 2o806g8 Opeimmrth Tice/month Gender: Cross tab data indicates that men get carryout more frequently than women. Of those who answered that they get carryout"1-2 tilmes a week, "52% were female and 48% were male Of those who get carryout"3 or more times a week "only 40% were female and 60% were male In general, 34% of males and 31% of females get carryout at least once a week. The same trend occurs when comparing how often people get carryout per month. Of those who answered that they get carryout"twice a month, " 69% were male and only 31% female. Of those who get