For example,if you know management is trying to cut cost until after the first year, you might decide to delay proposing an expensive program or be prepared to show how the bulk of the costs won't affect the budget until then.Listening to prospective customers can help you select the best product or system you have for their individual needs. Based on Communication at Work by Ronald B. Alder For example, if you know management is trying to cut cost until after the first year, you might decide to delay proposing an expensive program or be prepared to show how the bulk of the costs won’t affect the budget until then. Listening to prospective customers can help you select the best product or system you have for their individual needs. Based on Communication at Work by Ronald B. Alder