What are Your Core Strengths Determining core strengths is very important,unfortunately,it is also very difficult. What they are depends on the nature of the business and of the firm. Core strengths don't necessarily correspond to large investment of resources They may be intangible items -Such as management skills,brand imageWhat are Your Core Strengths Determining core strengths is very important, unfortunately, it is also very difficult. What they are depends on the nature of the business and of the firm. „ Core strengths don’t necessarily correspond to large investment of resources „ They may be intangible items „ Such as management skills, brand image