第44卷 曹晋等:网络媒体“更年期”修辞与转型中国的市场经济 151 影响。更年期像是被钉在耻辱柱上,从女性一出 Truth and Risk [J]. Nursing Inquiry, 2009, 16 生便注定被判更年期的刑,人到中年本应是丰满 人生的重要驿站,成为受家庭与社会尊重的、有阅[7] ANDREA SHOEBRIDGE, LYNDALL STEED. Discourse 历的资深女人,但却被新媒体再现的更年期的威 胁话语排斥到活力生命之外。在此,更年期的“激 and New Zealand Journal of Public Health, Volume 23. 素”层面的界定反而被弱化,更年期的一系列潜在 反应构建了人们对更年期的想象,“更年期”将中[8] MARLENE CIMONS. The Medicalization of Menopause 年妇女危机化,该修辞已经成为性格暴戾、脾气古 Framing Media Messages in the 20th Century[J].Media 怪、添麻烦的代名词。因此,新媒体作为各社群抗 Report to Women, 2009, 37(4) 争的平台,虽然能提供另类话语和女权主义话语,[9] ANTONIA C LYONS. Examining Media Representations 但就目前转型中国的情况来看,它依旧在为市场 Benefits for Health Psychology [j]. Journal of Health 经济宰制的主流医药学话语做嫁衣,使传统社会 Psychology, 2000, 5(3) 性别秩序包装上医学保健的权威话语被强化,新[10] ABBEY HYDE, JEAN NEE, ETAOINE HOWLETT 媒体再生产着贬抑、歧视中年妇女的文本。 JONATHAN DRENNAN MICHELLE BUTLER. Meno- [参考文献 pause Narratives: The Interplay of Womens Embodied [1] SUZETTE HADEN ELGIN. 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