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Time Line for Operations Strategies Cost Quality Delivery Flexibility Service Time line:1950s 19603 1970s 19803 1990s 2000s OM Cost Value paradigm: minimization maximization Source of competitive Manutacturing-based Information-based advantage:← technology technology Operations Management 2-13 Order Qualifiers and Order Winners ·Order Qualifiers -The minimum characteristics of a firm or its products that a firm must have to be considered as a source of purchase. ·Order Winners -The characteristics of a firm that distinguish it from its competition so that it is selected as the source of purchase. ·Design(Apple) ·Technology(Intel) ·Core Capabilities -Specific strengths that allow a company to achieve its competitive priorities. -The skill or set of skills that the operations management function develops that allows the firm to differentiate itself from its competitors. Operations Management 2-14 77 Operations Management 2–13 Time Line for Operations Strategies Time Line for Operations Strategies Time Line for Operations Strategies Operations Management 2–14 Order Qualifiers and Order Winners Order Qualifiers and Order Winners Order Qualifiers and Order Winners • Order Qualifiers –The minimum characteristics of a firm or its products that a firm must have to be considered as a source of purchase. • Order Winners –The characteristics of a firm that distinguish it from its competition so that it is selected as the source of purchase. • Design (Apple) • Technology (Intel) • Core Capabilities –Specific strengths that allow a company to achieve its competitive priorities. –The skill or set of skills that the operations management function develops that allows the firm to differentiate itself from its competitors
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