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them for future contributions to larger purposes of the nation (二)教学内容 1.主要内容 1)Some foundational information about electronic commerce; 2) Some EC-related,introductory managerial issues 2.基本概念和知识点 1)Definitions and content of Electronic Commerce a Definitions b.The EC field c.Electronic markets d.Inter-organizational information systems and electronic markets e.Classification of the EC field by the nature of the transactions f.The electronic marketing process g.A brief history of EC h.Interd isciplinary nature of EC i.The future of EC 2)Benefits and limitations of Electronic Commerce 3)The driving forces of Electronic Commerce a.Business pressures b.Business Process Engineering 4)Impact of Electronic Commerce a. Improving direct marketing b.Other marketing-related impacts Transforming organizations d.Redefining organizations Impacts on manufacturing f.Impact on finance and accounting Human resources management,training and education 3.问题与应用(能力要求) Discuss some of the introductory,EC-related managerial issues to get a better picture of how EC helps with the management in an organization (三)课后练习 1.Questions for Review 2 Ouestions for Discussion 3.Internet Exercises (四)教学方法与手段 课堂上以教师的精讲为主,以学生的主题发言、课堂讨论和实际操them for future contributions to larger purposes of the nation. (二)教学内容 1. 主要内容 1) Some foundational information about electronic commerce; 2) Some EC-related, introductory managerial issues. 2. 基本概念和知识点 1) Definitions and content of Electronic Commerce a. Definitions b. The EC field c. Electronic markets d. Inter-organizational information systems and electronic markets e. Classification of the EC field by the nature of the transactions f. The electronic marketing process g. A brief history of EC h. Interdisciplinary nature of EC i. The future of EC 2) Benefits and limitations of Electronic Commerce 3) The driving forces of Electronic Commerce a. Business pressures b. Business Process Engineering 4) Impact of Electronic Commerce a. Improving direct marketing b. Other marketing-related impacts c. Transforming organizations d. Redefining organizations e. Impacts on manufacturing f. Impact on finance and accounting g. Human resources management, training and education 3. 问题与应用(能力要求) Discuss some of the introductory, EC-related managerial issues to get a better picture of how EC helps with the management in an organization. (三)课后练习 1. Questions for Review 2. Questions for Discussion 3. Internet Exercises (四)教学方法与手段 课堂上以教师的精讲为主,以学生的主题发言、课堂讨论和实际操
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