Consumer Behavior a There are three steps involved in the study of consumer behavior 3)Finally, we will combine consumer preferences and budget constraints to determine consumer choices . What combination of goods will consumers buy to maximize their satisfaction? Chapter 3: Consumer Behavior Slide 10Chapter 3: Consumer Behavior Slide 10 Consumer Behavior ◼ There are three steps involved in the study of consumer behavior. 3) Finally, we will combine consumer preferences and budget constraints to determine consumer choices. ◆What combination of goods will consumers buy to maximize their satisfaction?