Why Data Mining? Data explosion problem Automated data collection tools and mature database technology Leading to tremendous amounts of data stored in databases, data warehouses and other information repositories o We are drowning in data, but starving for knowledge13 Why Data Mining? • Data explosion problem: – Automated data collection tools and mature database technology. – Leading to tremendous amounts of data stored in databases, data warehouses and other information repositories. • We are drowning in data, but starving for knowledge!