Goods Bads and Neutrals a good is a commodity unit which increases utility (gives a more preferred bundle a bad is a commodity unit which decreases utility(gives a less preferred bundle) a neutral is a commodity unit which does not change utility (gives an equally preferred bundleGoods, Bads and Neutrals A good is a commodity unit which increases utility (gives a more preferred bundle). A bad is a commodity unit which decreases utility (gives a less preferred bundle). A neutral is a commodity unit which does not change utility (gives an equally preferred bundle)