Examples of IP That Already Works That Way ·The academic world Your reward is in the position or promotion you get from publication More generally the reputation you get ·Open source software Contributing to a project helps establish credentials as a programmer,gets you a job Firms that use open source software want an employee who is part of the project ·The Web Put up web pages,blogs,to spread ideas,get reputation Get paid by putting advertisements on them Examples of IP That Already Works That Way • The academic world • Your reward is in the position or promotion you get from publication • More generally the reputation you get • Open source software • Contributing to a project helps establish credentials as a programmer, gets you a job • Firms that use open source software want an employee who is part of the project • The Web • Put up web pages, blogs, to spread ideas, get reputation • Get paid by putting advertisements on them