FO our Possible buyers Wil illingness to Pay… Buⅴer Willingness to Pay John $100 Paul 80 George 70 Ringo 50 e Who will get the book? What is the consumer surplus? What about two textbooks?Four Possible Buyers’ Willingness to Pay... • Who will get the book? What is the consumer surplus? • What about two textbooks? Buyer Willingness to Pay John $100 Paul 80 George 70 Ringo 50