Figure 3:the three stages of competition Competition Competition Competition for dreams for for markets competences Vision/ Strategic Competitive Purpose Architecture Strategy Structural analysis of Assets and resources Imagination of industry and future markets Competencies Strategic segmentation Defining of the capabilities and positioning Skills Generic strategic-cost opportunity Ete. Corporate ambition leadership. differentiation Etc.Figure 3: the three stages of competition Co mpetition for drea m s Co mpetition for m arket s Vision/ Purpose C o mpetitive Str ateg y · I magination of future m ark ets ·Defining of the opportunity ·Corporate a mbition ·Structural analysis of industry ·Strategic seg mentation and positioning ·Generic str ategic- cost leade rship. differentiation ·Etc. Str ategic Architectur e Co mpetition for co mp etenc e s ·Assets and r esources ·Co mpetencies and capabilities ·Skills ·Etc