20.The Advertising Code The Advertising Code is stipulated to make sure that all advertisements are legal,decent,honest and truthful;all advertisements should have a sense of responsibility for consumers and society and respect the principles of fair competition. 20. The Advertising Code ◆ The Advertising Code is stipulated to make sure that all advertisements are legal, decent, honest and truthful; all advertisements should have a sense of responsibility for consumers and society and respect the principles of fair competition