《商务伦理》课程教学大纲 一、课程基本信息 课程代码：16022902 课程名称：商务伦理 英文名称：Busi ss Ethics 课程类别：专业选修 学时：32 学 分：2 适用对象：商管专业 老核方式.老式 先修课 :商管相关课程 二、课程简介 商业伦理学是工商管理和经济学等专业的课程体系中的一门较为特殊的课 程。它不以盈利和竞争为导向，而强调商业伦理和商业道德的重要性。随着市场环境的 变化以及消费者伦理意识的增强，研究和实践商业伦理显得尤为重要。我们所开设的商业 伦理学涉及商业伦理的内涵、形绒与发展、商业文化等：既涉及企业内部管理，又涉及企业 间的关系：既考虑到互联网情境下的商业伦理，又重视企业国际化过程中的伦理问题。同时， 狭义的商业伦理仅限于商品流通企业，而我们将更广义的工商企业都包含在内，探究商 业伦理与企业社会责任的核心问题。 The busine in business administration and e nomi speci is not al profit and compe ut e o iness ethics sine morality. ce. it is bec -om more tic as its connotation,forming and development,and etc.It involves not only internal management of an enterprise,but also relationships between different enterprises.It considers not only development of Intemet context,but also enterprise internalization. What'more,we concerns a generalized concept of business ethics,not only limited to commodity circulation domain,but concerns all the commercial and industrial enterprises,explore coral problems in business ethics and corporate social responsibility.《商务伦理》课程教学大纲 一、课程基本信息 课程代码：16022902 课程名称：商务伦理 英文名称：Business Ethics 课程类别：专业选修 学 时： 32 学 分： 2 适用对象: 商管专业 考核方式：考试 先修课程：商管相关课程 二、课程简 介 商业伦理学是工商管理和经济学等专业的课程体系中的一门较为特殊的课 程。它不以盈利和竞争为导向，而强调商业伦理和商业道德的重要性。随着市场环境的 变化以及消费者伦理意识的增强，研究和实践商业伦理显得尤为重要。我们所开设的商业 伦理学涉及商业伦理的内涵、形成与发展、商业文化等；既涉及企业内部管理，又涉及企业 间的关系；既考虑到互联网情境下的商业伦理，又重视企业国际化过程中的伦理问题。同时， 狭义的商业伦理仅限于商品流通企业，而我们将更广义的工商企业都包含在内，探究商 业伦理与企业社会责任的核心问题。 The business ethics is one of course system for majors in business administration and economics. It is somewhat special because it is not directed by profit and competition, but emphasize on importance of business ethics and business morality. In pace with changes in marketing environment and improvement of consumers’ ethical conscience，it is becoming more and more valuable to research and practice business ethics. This course we set up includes some important content of business ethics，such as its connotation，forming and development，and etc. It involves not only internal management of an enterprise ，but also relationships between different enterprises. It considers not only development of Internet context, but also enterprise internalization. What’ more，we concerns a generalized concept of business ethics, not only limited to commodity circulation domain, but concerns all the commercial and industrial enterprises, explore coral problems in business ethics and corporate social responsibility