ll.Segmenting I Markets 8-5 >Segmenting Consumer Markets >Segmenting Business Markets >Segmenting International Markets >Requirements for Effective Segmentation 制卧经价蜀易大考 国际商学院市场营销学系II. Segmenting Markets ¾Segmenting Consumer Markets ¾Segmenting Business Markets ¾Segmenting International Markets ¾Requirements for Effective Segmentation 8 － 5 8 － 5