Cas Super Girl(developed by Yiping Song) Readings Chapter 17 in Marketing Management Integrated Marketing Communications(HBS 9-599-087) Week 15 esentation of Term Project Week 16 Wrap up& SummaryCase: ⚫ Super Girl (developed by Yiping Song) Readings: ⚫ Chapter 17 in Marketing Management ⚫ Integrated Marketing Communications (HBS 9-599-087) Week 15 Presentation of Term Project Week 16 Wrap up & Summary