GRAHAM M.S.DANN of Barbados)among the ego-enhancement orientated.Given the nature of ego-enhance- ment itself,and the need to impress by the mention of a status resort.presumably such a need is better satisfied in inverse proportion to the number of times of visiting the prestige location.After all,it is the nature of a good story that it be not subject to repetition. Further associations with ego-enhancement were detected among the single and those from large cities,although the strength of the relationship was diminished in comparison with the predictive qualities of the polar opposites of these variables in connection with anomie.It is likely that the association of the above variables with ego-enhancement was due to their interdependence with socio-economic status,i.e. a greater preponderance of unemployment and lower paid positions in these two categories in comparison with their polar opposites. Finally,it was noted that those visitors from Canada,and to a lesser extent those from United Kingdom.were more ego-enhancement in their orientation than those from other locales.The data at hand do not provide sufficient explanation for this phenomenon. AN AREA OF FURTHER INVESTIGATION It has been mentioned already that independent variables varied in strength as well as direction,in their association with the two scales of anomie and ego-enhancement. For this reason some had more satisfactory predictive value than others.At present. analysis is being undertaken to provide a system of weighting for each variable,whereby a continuum has been constructed with anomie and ego-enhancement as its polar coordinates,allowing for intervening stages between the two (ideal)types.The weighting of variables thus should provide a fairly reliable indication of where any given tourist can be placed along the continuum.The results of this investigation should be available in the near future,together with a fuller account of the theoretical and empirical impli- cations of the study. CONCLUSION The question was asked,"What makes tourists travel?,"and it has been seen that by focusing on "push"factors one is able to tackle more easily the problem of moti- vation.Further discussion has shown that two basic types of tourist orientation were evidenced by the inquiry--those of anomie and ego-enhancement,and that these in turn both had a strong fantasy component.The various items of the above attitude scales were then briefly examined.Finally,by looking at the independent variables, it was possible to observe the type of tourist aligned to the respective orientations. As such,therefore,it is claimed,a contribution has been made towards the sociological ernoftheouris.☐☐ ANNALS OF TOURISM RESEARCH,Mar/Apr '77 193GRAHAM M.S. DANN of Barbados) among the ego-enhancement orientated. Given the nature of ego-enhance￾ment itself, and the need to impress by the mention of a status resort, presumably such a need is better satisfied in inverse proportion to the number of times of visiting the prestige location. After all, it is the nature of a good story tlmt it be not subject to repetition. Further associations with ego-enhancement were detected among the single and those from large cities, although tile strength of the relationship was diminished in comparison with the predictive qualities of the polar opposites of these variables in connection with anomie. It is likely that the association of the above variables with ego-enhancement was due to their interdependence with socio-economic status, i.e. a greater preponderance of unemployment and lower paid positions in these two categories in comparison with their polar opposites. Finally, it was noted that those visitors from Canada, and to a lesser extent those from United Kingdom, were more ego-enhancement in their orientation than those from other locales. The data at hand do not provide sufficient explanation for this phenomenon. AN AREA OF FURTHER INVESTIGATION It has been mentioned already that independent variables varied in strength as well as direction, in their association with the two scales of anomie and ego-enhancement, For this reason some had more satisfactory predictive value than others. At present, analysis is being undertaken to provide a system of weighting for each variable, whereby a continuum has been constructed with anomie and ego-enhancement as its polar coordinates, allowing for intervening stages between the two (ideal) types. The weighting of variables thus should provide a fairly reliable indication of where any given tourist can be placed along the continuum. The results of this investigation should be available in the near future, together with a fuller account of the theoretical and empirical impfi￾cations of the study. CONCLUSION The question was asked, "What makes tourists travel?," and it has been seen that by focusing on "push" factors one is able to tackle more easily the problem of moti￾vation. Further discussion has shown that two basic types of tourist orientation were evidenced by the inquiry--those of anomie and ego-enhancement, and that these in turn both had a strong fantasy component. The various items of the above attitude scales were then briefly examined. Finally, by looking at the independent variables, it was possible to observe the type of tourist aligned to the respective orientations. As such, therefore, it is claimed, a contribution has been made towards the sociological understanding of the tourist. ~ ~ ANNALS OF TOURISM RESEARCH, Mar/Apr '77 193