Unit 3 Corporate Strategy; Corporate strategy presentation Unit 4 Leadership Unit 4 Leadership; Leadership presentation Week 10 Unit 5 E-Business eek 11 Unit 5 E-Business; E-Business presentation Unit 7 Brands and branding Week 13 Unit 7 Brands and branding, Brands and branding presentation Week 14 Unit 8 Accounting Week 15 Unit 8 Accounting Final Exam 2018-12-28 18: 10-19: 20 Handan Campus The design of class discussion or exercise practice, experience and so on Week 2 Why are you interested in studying business? what do you think others study business for? Researching Work in groups of 4-5 to find examples of price discrimination in different industries Week 4 Discussion There are the 4Ps of marketing as highlighted by mc carthy. To these we have added a fifth P: People Do you agree with the author? why or why not? Profits are the lifeblood of capitalism. Do you agree? Why or wh Work in groups of 4-5 and conduct a survey on how a certain company promotes its products through advertising Presentation: Group I Week 6 Discussion: Why do you think wal-Mart failed in South Korea and germany? What are the differences between these two countries and mexico? To what extent can a company like Wal-Mart change the culture of the country where it is doing business? Week 7 Work in groups of 4-5 and research the advantages and disadvantages of straight licensing Presentation: Group 2 Week 8 Discussion: Which of the five aspects in Drucker's model for effective leadership do you think can be learned and which cannot? Haidilao, a hotpot restaurant chain in China, could be said to be the "Nandos in China"in many aspects, especially in its HR policies. Work in groups of 4-5 77 Week 7 Unit 3 Corporate Strategy; Corporate strategy presentation Week 8 Unit 4 Leadership Week 9 Unit 4 Leadership; Leadership presentation Week 10 Unit 5 E-Business Week 11 Unit 5 E-Business; E-Business presentation Week 12 Unit 7 Brands and branding Week 13 Unit 7 Brands and branding; Brands and branding presentation Week 14 Unit 8 Accounting Week 15 Unit 8 Accounting Week 16 Final Exam 2018-12-28 18:10 ~ 19:20 Handan Campus The design of class discussion or exercise, practice, experience and so on: Week 2 Discussion: Why are you interested in studying business? What do you think others study business for? Week 3 Researching: Work in groups of 4-5 to find examples of price discrimination in different industries. Week 4 Discussion: “There are the 4Ps of marketing as highlighted by McCarthy. To these we have added a fifth P: People.” Do you agree with the author? Why or why not? “Profits are the lifeblood of capitalism.” Do you agree? Why or why not? Week 5 Researching: Work in groups of 4-5 and conduct a survey on how a certain company promotes its products through advertising. Presentation: Group 1 Week 6 Discussion: Why do you think Wal-Mart failed in South Korea and Germany? What are the differences between these two countries and Mexico? To what extent can a company like Wal-Mart change the culture of the country where it is doing business? Week 7 Researching: Work in groups of 4-5 and research the advantages and disadvantages of straight licensing. Presentation: Group 2 Week 8 Discussion: Which of the five aspects in Drucker’s model for effective leadership do you think can be learned and which cannot? Week 9 Researching: Haidilao, a hotpot restaurant chain in China, could be said to be the “Nando’s in China” in many aspects, especially in its HR policies. Work in groups of 4-5