6.Marketing Philosophies 1-20 Key Marketing Philosophies Product Concept Production Concept Selling Concept Marketing Concept Societal Marketing Concept Relationship Marketing Concept 国际商学院市场营销学系¾ Product Concept ¾ Production Concept ¾ Selling Concept ¾ Marketing Concept ¾ Societal Marketing Concept ¾ Relationship Marketing Concept 1－20 1－20 6. Marketing Philosophies