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parties concerned.This type of letter is an outgoing letter and may be called a“First Enquiry”.“First Enquiry”generally begins by telling the addressee how his name is known.Then some general information should be given as to the lines of business being handled.Finally the writer should state clearly.simply and concisely what he can sell or what he expects or buy. 5)A "First Enquiry"must be answered in full without the least delay and with courtesy so as to create goodwill and leave a good impression on the reader. 3.Questions and exercises: 1)Why do foreign trade firms need a lot of business connections? 2)Through what channels can the names and addresses of the firms to be dealt with be obtained? 1)What is a circular and what is a "First Enquiry"? 2)How can a correspondent create goodwill and leave a good impression on the reader? 3)Write a letter to Denman Sons at 45 Cannon Street,London,E.C.4, telling them that you wish to enter into business relations with them, with the following particulars: a)Introduce by Mr.A.G.Topworth of Swanson Bros.,Hamburg: b)The main line of your business is exporting chinaware; c)Ask Denman Sons to give you the name of their bank: d)Illustrated catalogue and price-list will be air-mailed against their specific enquiries. 4)Write a reply to Winter Co.,at 164 Royal Parade,Wellington,New Zealand with the following particulars: a)Acknowledge the receipt of their letter of June 27; b)Agree to their proposal of establishing trade relations with you c)Commodity inspection will be handled by the Bureau concerned in Shanghai. 4.Teaching methods and tools: Methods:Translation,Discussion,Case study,Writing Tools:Class teaching,Multimedia teaching5 parties concerned. This type of letter is an outgoing letter and may be called a “First Enquiry”. “First Enquiry” generally begins by telling the addressee how his name is known. Then some general information should be given as to the lines of business being handled. Finally the writer should state clearly, simply and concisely what he can sell or what he expects or buy. 5) A “First Enquiry” must be answered in full without the least delay and with courtesy so as to create goodwill and leave a good impression on the reader. 3. Questions and exercises: 1) Why do foreign trade firms need a lot of business connections? 2) Through what channels can the names and addresses of the firms to be dealt with be obtained? 1) What is a circular and what is a “First Enquiry”? 2) How can a correspondent create goodwill and leave a good impression on the reader? 3) Write a letter to Denman & Sons at 45 Cannon Street, London, E. C. 4, telling them that you wish to enter into business relations with them, with the following particulars: a) Introduce by Mr. A. G. Topworth of Swanson & Bros., Hamburg; b) The main line of your business is exporting chinaware; c) Ask Denman & Sons to give you the name of their bank; d) Illustrated catalogue and price-list will be air-mailed against their specific enquiries. 4) Write a reply to Winter & Co., at 164 Royal Parade, Wellington, New Zealand with the following particulars: a) Acknowledge the receipt of their letter of June 27; b) Agree to their proposal of establishing trade relations with you; c) Commodity inspection will be handled by the Bureau concerned in Shanghai. 4. Teaching methods and tools: Methods: Translation, Discussion, Case study, Writing Tools: Class teaching, Multimedia teaching
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