Reading and researching Para. 5: Five core values Five values that drive behaviours and decision-making in the company Pride, Passion, Courage, Integrity and Family A case analysis Titles used to address employeesReading and researching Para. 5: Five core values • Five values that drive behaviours and decision-making in the company: – Pride, Passion, Courage, Integrity, and Family • A case analysis: – Titles used to address employees