Outline 8-2 I.Stages in Market Orientation II.Segmenting Markets III.Market Targeting IV.Positioning 国际商学院市场营销学系Outline I. Stages in Market I. Stages in Market Orientation Orientation II. Segmenting Markets II. Segmenting Markets III. Market Targeting III. Market Targeting IV. Positioning IV. Positioning 8－2 8－2