Data Mining Characteristics/Objectives Source of data for dm is often a consolidated data warehouse(not always!) DM environment is usually a client-server or a Web based information systems architecture Data is the most critical ingredient for DM which may include soft/unstructured data The miner is often an end user Striking it rich requires creative thinking Data mining tools capabilities and ease of use are essential(Web, Parallel processing, etc. Copynight@ 2014 Pearson Education, Inc Slide 4-9Copyright © 2014 Pearson Education, Inc. Slide 4- 9 ▪ Source of data for DM is often a consolidated data warehouse (not always!). ▪ DM environment is usually a client-server or a Web￾based information systems architecture. ▪ Data is the most critical ingredient for DM which may include soft/unstructured data. ▪ The miner is often an end user. ▪ Striking it rich requires creative thinking. ▪ Data mining tools’ capabilities and ease of use are essential (Web, Parallel processing, etc.). Data Mining Characteristics/Objectives