16-11 Forces For Change External forces e Economic Forces Technology e Social and Political e Process shange Change Behavioral Internal forces Mcgraw-hillarwin Copyright o 2002 by The McGraw-Hill Companies, Inc. All rgnts reserved.McGraw-Hill/Irwin Copyright © 2002 by The McGraw-Hill Companies, Inc. All rights reserved. 16-11 Forces For Change ⚫ Economic Forces ⚫ Technology ⚫ Social and Political Change External Forces Internal Forces ⚫ Process ⚫ Behavioral