Swot Strengths: Internal resources that are available or things that an organization does well. ●Veaknesses: Resources that an organization lacks or activities that it does not do well. ● Opportunities: Positive external environmental factors. ●Threats: Negative external environmental factors. ●Swot analysis Analysis of an organization's strengths,weaknesses, opportunities,and threats in order to identify a strategic niche that the organization can exploit. Swot l Strengths： l Internal resources that are available or things that an organization does well.  l Weaknesses： l Resources that an organization lacks or activities that it does  not do well.  l Opportunities： l Positive external environmental factors.  l Threats： l Negative external environmental factors.  l Swot analysis l Analysis of an organization’s strengths, weaknesses,  opportunities, and threats in order to identify a strategic  niche that the organization can exploit