六. Graphic Design Basics basic design elements of a package : 1. Shape The actual package outline, illustration, or body of text. 2. Size How large or small the object or design is 3. Color Attract attention ;affects package ; add expense 4. Texture Perceived or real smoothness or roughness The sense of touch; the differente materials Using graphic patterns or textured substrates 5. Tone The lightness or darkness 6. Line Straight or curved, heavy or light, rough or smooth, continuous or broken; create different feelings: horizontal: calm vertical: dignity diagonal: vitality curved: grace 7. Icons Convey meanings or messages; alsohave equity. ⚫ Design principles :Organize design elements into balance and unity Apply to each element and to the design as a whole A composition is a specific arrangement of design elements.六. Graphic Design Basics basic design elements of a package : 1. Shape The actual package outline, illustration, or body of text. 2. Size How large or small the object or design is 3. Color Attract attention ;affects package ; add expense 4. Texture Perceived or real smoothness or roughness The sense of touch; the differente materials Using graphic patterns or textured substrates 5. Tone The lightness or darkness 6. Line Straight or curved, heavy or light, rough or smooth, continuous or broken; create different feelings: horizontal: calm vertical: dignity diagonal: vitality curved: grace 7. Icons Convey meanings or messages; alsohave equity. ⚫ Design principles :Organize design elements into balance and unity Apply to each element and to the design as a whole A composition is a specific arrangement of design elements