1.2 Conceptual metaphor theory First proposed by Lakoff and Johnson (1980), conceptual metaphor theory sees metaphors as conceptual phenomena, rather than mere linguistic operations and assumes they are basic scaffolds to our conceptual system. Central to this theory is the concept DOf“ domain”. Domains are described as sets of entities, attributes, processes and relationships that seem to be linked in the mind• 1.2 Conceptual metaphor theory • First proposed by Lakoff and Johnson (1980), conceptual metaphor theory sees metaphors as conceptual phenomena, rather than mere linguistic operations, and assumes they are basic scaffolds to our conceptual system. Central to this theory is the concept of “domain”. Domains are described as sets of entities, attributes, processes and relationships that seem to be linked in the mind