1)When did Strauss go to California? 2)What did Strauss make in California? 3)Why did Levi's 555s have a higher price than its regular 555s? 第二节 1.Vocabulary building:rural,prosperous,durable,withstand,manufacture, logo,patent,commodity,run out,ration,branch out 2.Understand sentence with figure of speech. Sine the materialwas ironically guaranteed to "shrink.wrinkle,and fade. owners would jump into water with the new pants on.When they dried. they fit like a second skin! 3.How the author develops the narration?Time sequence 4.Discussion:What are the essential factors that lead to the success of Levi Strauss?Why do you think the success of Levi Strauss&Company can last to the present time?Do you want to be a leader in a small company or to be an employee in a well-established company? (四)课后练习 Fast reading practice Further reading:What is the WTO (五)教学方法与手段 Lecture and discussion. 第八章 Unit7 (一)目的与要求 After leamning this unit,studentsshould 1.be able to analyze complex sentence structure. 2.knowsome information about Youth Olympic Games 3.knowthe elements of a news report. (二)教学内容 第一节 1.Lead-in questions:What is Youth Olympic Games?How is it different from the Olympic Games? 2.Cultural notes:The Youth Olympic Games (YOG)is an interational multi-sport event organized by the International Olympic Committee.The games are held every four years in staggered summer and winter events consistent with the current Olympic Games format.The first summer9 1) When did Strauss go to California? 2) What did Strauss make in California? 3) Why did Levi’s 555s have a higher price than its regular 555s? 第二节 1. Vocabulary building: rural, prosperous, durable, withstand, manufacture, logo, patent, commodity, run out, ration, branch out. 2. Understand sentence with figure of speech. Sine the material was ironically guaranteed to “shrink, wrinkle, and fade,” owners would jump into water with the new pants on. When they dried, they fit like a second skin! 3. How the author develops the narration? Time sequence. 4. Discussion: What are the essential factors that lead to the success of Levi Strauss? Why do you think the success of Levi Strauss & Company can last to the present time? Do you want to be a leader in a small company or to be an employee in a well-established company? （四）课后练习 Fast reading practice. Further reading: What is the WTO （五）教学方法与手段 Lecture and discussion. 第八章 Unit 7 （一）目的与要求 After learning this unit, students should 1. be able to analyze complex sentence structure. 2. knowsome information about Youth Olympic Games. 3. knowthe elements of a news report. （二）教学内容 第一节 1. Lead-in questions: What is Youth Olympic Games? How is it different from the Olympic Games? 2. Cultural notes: The Youth Olympic Games (YOG) is an international multi-sport event organized by the International Olympic Committee. The games are held every four years in staggered summer and winter events consistent with the current Olympic Games format. The first summer