上游充通大 SHANGHAI JIAO TONG UNIVERSITY Concept Development:The Front-End Process Mission Development Statement Identify Establish Generate Select Test Set Plan Plan Customer Target Product Product Product Final Downstream Needs Specifications Concepts Concept(s) Concept(s) Specifications Development Perform Economic Analysis Benchmark Competitive Products Build and Test Models and Prototypes Front-end of PD need not be a fuzzy process. Structured methods exist for each process step (see text chapters 4 to 8). This is not strictly sequential--generally a parallel and iterative process.Concept Development: The Front-End Process Front-end of PD need not be a fuzzy process. Structured methods exist for each process step (see text chapters 4 to 8). This is not strictly sequential -- generally a parallel and iterative process. Identify Customer Needs Establish Target Specifications Generate Product Concepts Select Product Concept(s) Set Final Specifications Plan Downstream Development Mission Statement Test Product Concept(s) Development Plan Perform Economic Analysis Benchmark Competitive Products Build and Test Models and Prototypes