Global market share held by Apple in the mobile phone market from 1st quarter 2009 to 3rd quarter 2013 Iphones market shares siatista NB: Even if market shares ir China has decreased from 0ae3::9969192939222939393 9.1 to 4.8% from over the i worldwide, Gartner Source Gartner past year, we would like to highlight that the charts Global market share held by leading mobile internet browsers doesn ' take into account from January 2009 to September 2013 China s highly heterogenous populations across various regions (e. g. consumers in rural areas). this segment of the population is often first time smart phone user and usually cannot afford an iPhone(thus not the JanMarMMay Jul SepNow May Jul SepNovJan MaMay. 101111111111111212121212 13131313 target of iphone. Hence Android -e- iphon· Opera -e Nokia· UC Browser e BlackBerry the charts might be biased Source statcounterIphone’s market shares NB: Even if market shares in China has decreased from 9.1 to 4.8% from over the past year, we would like to highlightthat the charts doesn’ take into account China’s highly heterogenous populations across various regions(e.g. consumers in rural areas). This segment of the population is often first time smart phone user and usually cannot afford an iPhone (thus not the target of Iphone. ). Hence, the charts might be biased