Flows in Distribution Channels 14-9 physical physical physical 生 ownership 批 ownership 零 ownership promotion promotion Promotion negotiation negotiation negotiation 产 financing 发 financing 售 financing 费者及最 risk risk risk 用 ordering ordering 商 ordering 商 户 商 payment payment payment information information information 制卧经价蜀易大考 国际商学院市场营销学系生 产 商 批 发 商 零 售 商 消 费 者 及 最 终 用 户 physical ownership physical ownership ownership promotion promotion Promotion negotiation negotiation negotiation financing financing financing risk risk risk ordering ordering ordering payment payment payment information information information physical 14－9 14－9 Flows in Distribution Channels