国家开放大学：2010—2011学年第二学期“开放专科”软件开发与应用专业网络实用技术基础期末试题（7月）

在 Office办公系列软件中,Word、 Excel PowerPointWindows等程序是可以与任何应用程序交换和共享信息的。例如,打开和编辑来自其他应用 程序的文件,在不同的程序之间进行数据交换,以 链接或嵌入方式接受各种信息等。另外, Office程序之间也可以相互协作,大大提高了办公效率,使用 户在办公过程中能够更加轻松、快捷地完成工作

1.1引言 1.2数据模型 1.3数据库系统的结构及功能 1.4数据库管理系统 1.5数据库工程与应用

Chapter6 Transaction behavior on the internet 6.1 consumer buying behavior 6. 1. 1 What is Consumer Buying Behavior Buying Behavior is the decision processes and acts of people involved in bu product Need to understand why consumers make the purchases that they make? what factors influence consumer purchases? the changing factors in our society

12.1网络交易风险和安全管理的基本思路 12.2客户认证技术 12.3防止黑客入侵 12.4网络交易系统的安全管理制度 12.5电子商务交易安全的法律保障

Chapter 1 Introduction of Electronic commerce 1. 1 Development of Electronic Commerce(e-commerce 1.1.1 Histor Throughout history, attempts to promote new means of communication were simply means with which to increase opportunities for ease, efficiency and security. The foundations on which electronic commerce is based started 125 years ago with the use of telegraph

7.1网络营销的市场细分 7.2网络营销的目标市场定位 7.3网络营销的品牌策略 7.4网络营销的定价策略 7.5网络营销的渠道策略 7.6网络营销的服务策略 7.7移动电子商务营销策略

Chapter 9 The principle of ebXML 9.1 The introduction of ebXML 9.1.1 What is ebXML? ebXML is a global electronic business standard that is sponsored by UN/CEFACT(United Nations Center For Trade Facilitation And Electronic Business)and OASIS(Organization for the Advancement of Structural Information Standards). ebXML thus defines a framework for global

10.1传统的支付方式 10.2电子支付 10.3国际上通行的两种电子支付安全协议 10.4网上银行 10.5电子支付中存在的问题

Chapter 7 Internet marketing 7.1. Introduction of internet marketing 7.1.1 Internet marketing defined What is internet marketing? Internet marketing or internet-based marketing can be defined as the use of the Internet and related digital technologies to achieve marketing objectives and support the modern marketing concept. These technologies include the Internet media and other digital